What is Jodi365's business model? How can you offer all that you do for free?

Jodi365 is a freemium platform. It lets users do a number of basic things for free, with the option of upgrading to paid memberships for value-added services.
Written by Anil
Updated 1 year ago

Jodi365 is a freemium platform, in that it lets users do a number of basic things for free, with the option of upgrading to paid membership plans for additional features and benefits.

For instance, one may like and thereby express interest in a limited number of matches daily for free and also reciprocate interest for free.  Once there is mutual interest, one may even reply for free to chats initiated by a match!

So, how do we stay in business?  No, not by misusing or monetizing user profile data.

Just as banks and travel agencies charge a convenience fee for expedited services or bookings, we offer our users a variety of value-added services to expedite the process of finding and connecting with matches.

These take the form of Quick Connect, Express Connect, and Assisted Connect subscription plans.  We also provide, by invitation, a higher-touch personalized matchmaking service known as Personal Touch. (You must be logged out of Jodi365.com to view the stand-alone pages describing Assisted Connect and Personal Touch.)

Subscriptions range from a discounted ₹1,999 for a 6-month Quick Connect plan to ₹119,950 for 12 months of our Personal Touch service.

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